Most people start selling on Amazon since it is supposed to be a relatively easy way to flip items for cash. But once you start coming across all sorts of acronyms you have never heard of or don’t fully understand, the game starts to seem more challenging. As an Amazon seller, you have most likely come across these three terms:
- SKU – Stands for Stock Keeping Unit and is a generic industry term used in warehouses in order to identify a unique product. All Amazon products need an SKU which either you or Amazon can choose. SKUs are meant to help sellers keep track of their merchandise
- ASIN – Stands for Amazon Stock Identifier Number which is is a unique code every product you send into Amazon’s warehouse will need. You can customize this but in the event that you do not choose your ASIN, Amazon will assign you an arbitrary code. This is essentially ‘Amazon’s SKU’ and is meant to help Amazon keep track of merchandise.
- EAN – Stands for a European Article Number and normally consists of 12-13 digits. This is basically a barcode which identifies each individual product, its manufacturer and other item characteristics. This code is typically already printed on the label or packaging by the manufacturer.